loavies started as a multi-brand web shop, constantly developing its own designs and releasing its own drops. in the last 10 years, loavies has grown from a small niche brand to a dutch success story, reaching over 25 million customers a year. loavies is all about building a brand that people love and that has an impact on their lives. at the core of the brand, loavies is driven by innovation in fashion and strives to really connect with its customers in the most modern, forward-thinking way – big or small.