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ELI – fresh, exciting and pure luxury.


Designer Elias Rumelis alias Eli brings high class attitude to the streets. His independent Label combines avant-garde thinking with urban toughness. Strongly influenced by his associative and pictorial way of thinking, Eli creates characters of his kind rather than clothes. Changing the perspective from „who would wear it?“ to „who will you become wearing it?“ Eli is an exclusive offer to dress up and feel like the designers image of the world as it should be: fresh, exciting and pure luxury.